Account Director (Experiential Marketing)
Location: Vancouver, BC
Yearly Salary: $100,000 - $125,000 CAD
Inventa is a leader in the design, creation and execution of innovative brand experiences, from large-scale events and national experiential tours to grassroots local executions. Now in our 30th year, we are at the forefront in the experiential marketing and event industry.
The Account Director is a hands-on position providing leadership and management to the Experiential Team. In addition, the Account Director will be responsible for a portfolio of established clients and will work with the VP, Client & Business Development to establish new business for the team. If you are someone who loves thinking outside the box, enjoys a fast-paced environment, and are comfortable in not knowing what the next opportunity holds, this role is for you!
Note: This is a hybrid role based in our Vancouver office. You will be expected to be in the office a minimum of 3 days per week. Travel is involved to our client or activation sites across Canada and typically, you would travel 1-2 times per quarter.
Key Action Areas include:
- Leading a passionate team to provide the utmost level of client service for our clients
- Liaising with key clients at a senior level on a day-to-day basis
- Promoting the expansion of business with existing clients
- Generating new accounts in key markets
- Pushing the agency and its clients creatively and strategically
- Exercising financial controls on an internal business side, and externally on projects
- Getting projects over the finish line on time and on budget
What you can expect from us:
- Fast-paced work environment, we multi-task
- A team approach, we like to work together (and have a ton of fun)
- The opportunity to move your career forward in the events and experiential marketing industry
- A full-time position with opportunities to grow and advance within the company
- Employee Health benefits, cell phone subsidy, sick and work from anywhere days will all kick in once the probationary period ends
- An internal employee recognition and incentive program – we call it iFives!
- Quarterly team building events, and office celebrations – we have fun!
- A unique office culture unlike anywhere else. We love having dogs in the office, we're welcoming of children, have an acquired taste for NERF products, and make you earn snacks with an arcade claw machine…and that’s just a few examples. Check out our Instagram feed for more!
Primary Responsibilities Include:
Account Management:
- Build trusted relationships with clients by delivering value-driven experiential marketing solutions
- Managing and overseeing client activations, ensuring quality and excellent from brief to execution
- Driving brainstorming sessions internally to develop creative solutions and ideas for clients. This requires in-depth knowledge of client industries, challenges and competitive landscapes
- Effectively balance the client expectations against the company needs
- Anticipating and proactively resolving potential relationship or expectations issues, advising the VP Client & Business Development and Executive team of go-forward plans
- Assisting the VP Client & Business Development with the development of annual Account plans and forecasts
- Being on site for key activations to provide ongoing support to the Accounts team when needed
Team Management:
- Provide guidance and mentorship for the Conferences & Events team in consistent processes and planning
- Manage the professional development for direct reports by doing skills gaps analysis and creating career development plans
- Clearly communicate expectations for each team member
- Establish rapport and trust with a range of colleagues assigned to your account(s) by acknowledging expectations, identifying team and project needs, and remaining open to considering multiple points-of-view
- Provide a model for project leadership
- Demonstrate leadership and unity amongst the Leadership team and company through solid decision-making
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Financial Control
- Master the agency and client financials to ensure all programs operate profitably and are in alignment with company fiscal margin targets and expectations
Qualifications & Experience:
- Post-secondary degree or diploma in Marketing, Business or related field
- 7-9 years related experience in Event Planning & Management, Experiential Marketing, or putting together large-scale Conferences & Events
- Experience in an agency environment
- Strong organizational skills to ensure priorities are set for you and your team
- Ability to provide efficient and effective oversight of resources both internal and external to the agency
- Experience pitching plans & concepts to Senior Leaders, and creating compelling presentations
- Demonstrated ability to be creative and provide out of the box problem solving
- Ability to articulate strategic thinking throughout all business levels
- Strong oral and written skills
- Proficient in MS Office
- Must have a valid driver’s license and access to a vehicle
- Ability to work in Canada is a pre-requisite
Salary Range: $100,000 - 125,000 per year
Employee Offerings:
- Upward career mobility
- The chance to work with global brands
- Employee health benefits
- Cell phone subsidy
- Work from Anywhere days
- Internal employee recognition and incentive program
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What’s next?
Please submit a brief cover letter and your resume as one document by selecting the "Apply for this job online" button in the upper right section of this page. Making sure your LinkedIn profile is up to date is probably a good idea too! Feel free to showcase your creativity in your application!
Due to the overwhelming number of applications, we will only contact selected applicants. Applicants who do not follow the proper steps in the application process will not be reviewed.
