Original job description
Position Overview
As the Social Media Coordinator, you will support the marketing team in executing social campaigns, managing in-store digital content, and assisting with social media at the store level. You will work closely with staff and management to ensure promotions, events, and branding initiatives are executed effectively. Reporting to the Social Media Manager.
Duties & Responsibilities
Assist and support the Social Media Manager by sourcing and curating store-level content.
Ensure all content aligns with brand guidelines, tone, voice, and visual standards.
Maintain awareness of current trends, memes, and social moments relevant to the brand audience.
Ensure promotions, weekly lineups, and special events are effectively communicated across digital channels.
Maintain communication with staff and store level managers to gather feedback and ideas for promotions, events, and social content.
Engage with competitor and partner accounts to increase brand visibility.
Identify local partners, creators, and micro-influencers for collaboration opportunities.
Communicate with guests on social media (answering DMs, liking comments, engaging with other people’s posts, reposting, stories. Etc.
Monitor social media channels for guest feedback and escalate issues or complaints to the appropriate internal contact (Managing Partner, GM, Director of Marketing).
Respond promptly and professionally to online reviews or sensitive guest interactions under supervision.
Work alongside General Managers (GMs), Assistant General Managers (AGMs), and the Marketing Coordinator at the store level to align marketing efforts with store operations.
Content creation for all marketing campaigns and in-store promotions.
Create wrap-up reports analyzing event/campaign performance, guest engagement, and opportunities for future improvement, including actionable insights.
Be available to create / post / repost content every Friday through Sunday nights that is current to the events of the night.
Skills & Qualifications
Diploma or degree in marketing, communications, or digital media (or equivalent experience) considered an asset
Experience in social media content creation, social media management, marketing, and/or event coordination.
Experience with major social media platforms (Instagram, TikTok, Facebook, Threads, etc.)
Strong organizational and project management skills.
Basic familiarity with content design tools
Ability to work collaboratively with multiple teams and adapt to a fast-paced environment.
Familiarity with digital signage platforms, social media tools, and event management software is an asset.
Ability to craft engaging captions, stories, and short-form video content that align with brand tone.
Photography/videography basics using an iPhone or similar (framing, lighting, editing for Reels/TikTok).
Ability to translate operational happenings into engaging social content.
Ability to work occasional nights when scheduled events are booked
Must have regular access to their phone Friday through Sunday evenings
Availability Requirements
This role requires flexibility to work evenings, weekends, and holidays. Typical shifts range between 4–8 hours and may extend into late night hours.
Compensation & Benefits
$18 - $23 per hour (depending on experience)
Annual GRETA Merch Allowance
Corporate rate gym membership at GoodLife Fitness
WHY JOIN THE MARKETING TEAM?
Opportunity to shape the in-store marketing experience and contribute to a growing brand.
Work in a dynamic, creative environment with a team passionate about hospitality and entertainment.
Gain hands-on experience in social media marketing, event execution, and brand development.
More about this job
Responsibilities
Support social campaigns and in-store marketing by sourcing, creating, and publishing brand-aligned content, coordinating with store teams, and engaging with guests and partner accounts. Monitor feedback, escalate sensitive issues, and prepare reports on campaign and event performance with actionable recommendations.
Requirements
Experience in social media content creation, management, marketing, or event coordination is sought, along with familiarity with major social platforms and basic content design tools. The role requires strong organization and collaboration, content writing and short-form video skills, basic phone photography and videography, and availability for scheduled evenings and Friday-to-Sunday nights.
Skills
- Social Media Content Creation
- Social Media Management
- Marketing
- Event Coordination
- Content Curation
- Brand Alignment
- Trend Awareness
- Community Engagement
- Influencer Outreach
- Guest Feedback Monitoring
- Campaign Performance Analysis
- Project Management
- Caption Writing
- Short-Form Video Creation
- Photography and Videography
- Digital Signage
Benefits
- Annual GRETA Merchandise Allowance
- Corporate-Rate Gym Membership at GoodLife Fitness
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Hospitality
- Customer Service & Support
Keywords
- Instagram
- TikTok
- Facebook
- Threads
- Social Media
- Digital Signage
- Content Creation
- Content Curation
- Social Campaigns
- In-Store Marketing
- Brand Guidelines
- Brand Voice
- Short-Form Video
- Reels
- Photography
- Videography
- Influencer Collaboration
- Micro-Influencers
- Event Management
- Guest Engagement
- Online Reviews
- Campaign Performance Reporting
- Digital Marketing
- Hospitality
- Promotions
- Content Design Tools
